Data is power in the digital economy but only if a person knows exactly how to use it. Businesses fall behind if they work on the basis of guesswork, while if they use market intelligence tools they gain more power […]

Social media is not only a platform for sharing memes or making friends, it’s a powerful source for brand growth. There are over 6 billion active social media users over the globe. Platforms like TikTok, LinkedIn, and Instagram offer the […]

AI is almost everywhere like it covers all the industries and digital marketing is one its main areas of influence. You can use tools like Google’s smart campaign, Meta’s automated targeting, and ChatGpt to create and run ads in seconds, […]

Businesses are always looking for new and smarter ways to attract customers. Marketing automation is the best solution to this problem, it is a system that streamlines repetitive marketing tasks like social media posts, lead nurturing, email campaigns, and many […]